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About
Typecraft: Using Font Design as a Means to Create a Difference

Live Type
Type is a living breathing tool to allow for all sorts of creativity to flourish. It is an enabler. Embedded with Indian crafts, it is not only beautiful, but visual and textual as well.

Typecraft as a functional tool for creation
Just as any other font, you can use Typecrafted fonts to communicate, design, create expressive art work and more.

Kutch Brand Identity using Typecraft
Branding a diverse community of people based on the crafts they create.

Book cover design using Typecraft

Poster design by Muji, Japan using Typecraft fonts

Myth & Magic of the Gond tribal artists of Central India

Animation for Elle Magazine

Godna tribal tattoo font

Book cover design using Typecraft

Book cover design using Typecraft

Hand Make in India identity design

Chittara Floor Ritual Font

Chittara Floor Ritual Font

Hand Make in India identity design

Skin to Screen (Godna)

Live Type
Type is a living breathing tool to allow for all sorts of creativity to flourish. It is an enabler. Embedded with Indian crafts, it is not only beautiful, but visual and textual as well.

Typecraft as a functional tool for creation
Just as any other font, you can use Typecrafted fonts to communicate, design, create expressive art work and more.

Kutch Brand Identity using Typecraft
Branding a diverse community of people based on the crafts they create.

Book cover design using Typecraft

Poster design by Muji, Japan using Typecraft fonts

Myth & Magic of the Gond tribal artists of Central India

Animation for Elle Magazine

Godna tribal tattoo font

Book cover design using Typecraft

Book cover design using Typecraft

Hand Make in India identity design

Chittara Floor Ritual Font

Chittara Floor Ritual Font

Hand Make in India identity design

Skin to Screen (Godna)

"A" made by one of the craftspeople in Barmer
A sketch of the letter A in Barmeri Kataav-ka-kaam

A paper-cut mock-up


Vector of Godna tattoo typeface

Nirmala working on a design
We encouraged one of the craftswomen, Nirmala to work on the design of the letter B

At the Soof, Typecraft Design Methology Workshop
Hetal ben constructing a Soof letter just using paper shapes made into the various building blocks of Soof.

R for Rabari, an embroidered font
Jeni ben holding a Dhebaria Rabari embroidered "R" at the workshop in Sumrasar Sheikh, Kutch

A mockup of a Y using paper, Barmeri Kataav-ka-kaam
A mockup of a Y using paper, Barmeri Kataav-ka-kaam

A completed applique of the letter Z Barmeri Kataav-ka-kaam
A completed applique of the letter Z Barmeri Kataav-ka-kaam

"A" made by one of the craftspeople in Barmer
A sketch of the letter A in Barmeri Kataav-ka-kaam

A paper-cut mock-up


Vector of Godna tattoo typeface

Nirmala working on a design
We encouraged one of the craftswomen, Nirmala to work on the design of the letter B

At the Soof, Typecraft Design Methology Workshop
Hetal ben constructing a Soof letter just using paper shapes made into the various building blocks of Soof.

R for Rabari, an embroidered font
Jeni ben holding a Dhebaria Rabari embroidered "R" at the workshop in Sumrasar Sheikh, Kutch

A mockup of a Y using paper, Barmeri Kataav-ka-kaam
A mockup of a Y using paper, Barmeri Kataav-ka-kaam

A completed applique of the letter Z Barmeri Kataav-ka-kaam
A completed applique of the letter Z Barmeri Kataav-ka-kaam

"A" made by one of the craftspeople in Barmer
A sketch of the letter A in Barmeri Kataav-ka-kaam